At Destira, we envision a future where self-empowered athletes confidently assume leadership roles in gymnastics and beyond. By teaming up with non-profit organizations with a similar mission, we are dedicated to creating lasting, positive change through initiatives that build confidence, leadership, and resilience in young athletes. In honor of this mission, we’re excited to announce that we are supporting the Women’s Sports Foundation.
Introducing the Women’s Sports Foundation®
The Women’s Sports Foundation (WSF®) exists to enable girls and women to reach their potential in sport and life. They are an ally, an advocate, and a catalyst. Founded by Billie Jean King in 1974, WSF is one of the first organizations to recognize the powerful connection between sports access, equity, and society. WSF has been changing the game for 50 years through its research, advocacy, and community programming, investing over $100 million to help girls and women play, compete, and lead – in sports and beyond – without barriers. A leader and champion of the entire women’s sports ecosystem, WSF amplifies the vital societal and cultural impact that is made when girls and women play sports. All girls. All women. All sports
How we will make a bigger impact together
Destira’s mission is to empower girls everywhere and set a foundation of confidence for their future. Every item we deliver is backed by empowering messages about friendship, positivity, and being yourself, but we know that there is more to developing your child’s confidence and leadership skills than their activewear.
“Supporting the Women's Sports Foundation is a natural extension of our commitment to empowering young athletes," said Krystal Weakley, Director of Marketing at Destira. "Together, we aim to break down barriers and provide opportunities for girls and women to excel in sports. This collaboration not only amplifies our shared mission to foster a strong foundation of confidence in young athletes, but also celebrates the incredible potential of girls everywhere."
For 50 years, the Women’s Sports Foundation has been working to create equitable access and inclusion for girls and women on and off the field of play. Together with WSF®, we are excited to embrace and build a future where girls feel confident to play, be active, and realize their power within themselves.
